Rad Power Bikes Reviews

Rad Power Bikes, headquartered in Seattle, Washington, was founded in 2015 by Mike Radenbaugh. Originally a personal passion project, the company has grown into one of North America’s most recognized direct-to-consumer e-bike brands. Rad Power Bikes is known for its mission to make practical, car-reducing transportation accessible to everyday riders through durable, value-packed electric bikes.

The brand is best known for its utility-focused, versatile ebikes, including the iconic RadRover fat-tire bike, the RadRunner utility bike, and the RadWagon cargo bike. These models are designed to be stable, rugged, and highly adaptable with a wide range of accessories. Rad’s ethos centers on enabling real-world transportation—groceries, commuting, school pickups—rather than performance riding.

Rad Power Bikes focuses heavily on utility, commuters, and family cargo bikes, with options that fit both urban and suburban lifestyles. Their fat-tire and step-through designs appeal to new riders seeking comfort and confidence. Their models balance power, range, and affordability with approachable controls and robust frames.

Positioned in the mid-tier pricing category, Rad Power Bikes delivers significant value relative to performance and features. The company sells direct-to-consumer, offering online purchasing supported by Rad Mobile Service vans, pop-up shops, and partner service centers. This simple distribution model keeps costs down while ensuring strong customer support.